Griller’s Gold Premium BBQ Pellets
ASSOCIATE CREATIVE DIRECTOR, BRANDING, CONTENT WRITER
Supporting the trade (hardware retailers) with information on the business opportunity of the wood pellet category, and with a healthy helping of educational consumer-facing content that helps grillers navigate wood pellet grilling and build a relationship of trust with the brand — driving business to the store. The National BBQ Association recognized the blog as one of the top three in 2018.